New perfume: Haruka Sorayori DI SER
悠か天より, ''Far away from the sky'' - a white light shining straight down to earth far away from the sky.
The scent opens up with the note of citrus using bergamot, lime, and Todo-pine, then moving to spicy floral woody with Hinoki and Cardamon and settled with Frankincense, Vetiver, and agarwood. This scent expresses a merge of earth and sky, and west and east creating an harmonious world together.
Top: Bergamot, Lime, Todo-pine
Heart: Hinoki (Japanises cypress), Cardamon, Juniper, Jasmine,
Base: Vetiver, Frankincense, Mirrh, Spikenard, Agarwood
Haruka Sorayori
Botanical essence, vegetal cellular water, and plant-based alcohol only
Made in Sapporo
33ml / 170.-
Message from DI SER
The perfume of Di Ser is made not to aim to last eternally long on the skin, although, it's very easy to put something synthetic to make last longer, but we don't want that. It's our philosophy to keep our perfume natural. The concept of our perfume is, it exists without leaving a trace: imagine when you walk in the forest, suddenly you perceive a scent of grass, flower, tree, rain or earth. It's so selenite, inspirational moment, that you want to stay there forever, but that moment never last eternally. It’s the law of nature that everything is changing and that's why the moment is very precious.
奉納 (=dedication)
At this launch of Haruka Sorayori, Di Ser was offered by Ise Jingu, which is one of the most important shrine of Japan, to dedicate his work to Kami (God in Shinto shrine). Normally a figure such as a living national treasure and an artist is appointed for this ceremony, who has achieved a significant career in their profession.
Di Ser is a small company run by 11 personnel. With this small team, they manage natural circulation agriculture, laboratory, research, and retail in Sapporo.